The WORK
A case study should show more than where a client appeared.
Each case sets out what needed to change, the case we made, what happened and what was ours to influence. The conditions that shaped it sit alongside, including the ones that were not ours to control.
Borgo Pignano
Sustainability communications · Volterra, Tuscany
Turning practice into a sustainability story
Borgo Pignano already had the substance. ASA brought its regenerative practices together in one clear narrative, manifesto and public account.
Schloss Elmau
Positioning and media relations · Bavaria, Germany
Moving beyond the familiar spa story
ASA made culture and music central to the UK story of Schloss Elmau, giving media a more complete reason to experience the Bavarian retreat.
Portrait Milano
Hotel launch · Milan, Italy
A hotel opening that belonged to the city
ASA introduced Portrait Milano through the idea at its centre: a historic piazza reopened as a meeting place for the city.
SkyAlps
Route launch and destination PR · South Tyrol, Italy
Making Bolzano the beginning of the journey
ASA introduced a new UK route by making the case for the destination beyond it: South Tyrol, the Dolomites and a shorter way into the region.
Your property will have a different case to make.
Tell us what needs to change and where communications might help.