Portrait Firenze, Florence

With its understated palette of neutral greys, Ferragamo-owned Portrait Firenze is a glamorous throwback to Italian couture in the 1950s.

Florentine architect Michele Bönan has used fine detailing, exquisite fabrics and handcrafted furniture in his design for Portrait Firenze.

The hotel tells the story of Italian fashion and reflects ‘Made in Italy’ and the heritage of Italian designers, including Salvatore Ferragamo, who helped define true craftsmanship in Florence. The walls of the rooms in Portrait Firenze are decorated with photographic reportage of the lifestyle and the glamour of Florence in the 50s.

The hotel’s dedicated and personal concierge, The Portrait Lifestyle Team, offers a level of attention that is second to none with 24-hour service, providing a bespoke experience that takes care of each guest’s individual need from the moment they book until the minute they leave.

This includes arranging unique tours in Florence and Tuscany, personal trainers, in-room massage, and special amenities for children, such as activities in the city and countryside.